Advantages of Pocket-Sized Maps and Brochures
Marketing your business can be costly. In this case, you should consider using affordable marketing strategies to get your products and services out there. There are considerable merits you can enjoy by choosing to use these brochures. A significant merit associated with using pocket-sized brochures is that they allow you to pack more information into small sizes. If you have a lot of information that you would like your customers to know, you can add it all to folded brochures. The reason behind this is that you are able to utilize both sides of the paper. This means you can consist of texts and pictures if you want. However, once these brochures are folded, their size reduces. You don’t have to pay a lot of money when using the brochures as a marketing technique.
An added advantage of using folded brochures is that they are easy to use. They are structured in such a way that three panel leaflets are folded into a small sheet. This means when you issue them to customers, they can simply place them in their pockets. This ensures that they don’t end up throwing them away. This means once they get home, they can read them and learn more about your business.
The other benefit associated with using folded brochures is that they make it easy for you to break information into sections. In case you sell different kinds of products and services, you should definitely use pocket-sized brochures. For example, if you work in a restaurant, you can issue folded brochures to your customers. You are able to divide up any information you have on the panels on your brochures. This makes it easy for you to separate information about every product and service you have. There is no need for you to manually divide all your segments as this can be time-consuming.
Using pocket-sized brochures and maps also helps you save money. In case you sell expensive products, it is inexpensive to use full-scale brochures. However, if you sell cheaper products, you should consider giving folded brochures. Whenever you are looking to spend less money, you should think about using pocket-sized brochures. This is something you can simply inform the printing company. In case your company is a startup, you should find ways to attract many customers. What you need to do in this case is market your business without spending more than you can afford. You can achieve this by using pocket-sized brochures. Another reason why you need to use folded brochures is that you can place them in rack holders. Most businesses already have these racks, and this means there is no need to invest in storage. In summary, using folded brochures can benefit you in multiple ways.